The hotel industry in transition period, intermediate the hotel or usher in development opportunities. Yesterday,the 2013 year Chinese hotel brand development reportstrides bit of Travel Academy releases "" (hereinafter referred to as the "report") prediction, mid-range hotel will usher in a period of the outbreak this year, manyintermediate hotel brand will be in this year's rise.

    Since the "eight provisions" and "six ban" after the introduction, high-end hotel affected significantly, mid-range hotel will usher in opportunity for development."Report" analysis, five Stars Hotel, four Stars Hotel'sperformance is not ideal, means that a considerable part of the high-end customers are flowing into the othergrades of the hotel market, and at the same time, the higher price of mid-range hotel highlights the advantages of. Chinese Turist Hotel industry association data show,the first half of 2013, China five Star Rooms Hotel revenuedeclined the most, reached 11%, four year-on-year drop of 6% Stars Hotel.

     At present, the mid-range hotel market in a relativelyblank stage, the international giants and Econo Hotelgiants are interested in this field, the international hotel management group is more and more is to focus its Chinamarket layout to two or three line city, including Marriott,Mercure, Connaught Foote, intercontinental Holiday Inn Express brand has entered the Chinese market.